- Telecommunications Industry Association
Rational 360 is involved in all aspects of communications for TIA, the industry’s leading association representing the manufacturers and suppliers of high-tech communications networks. We have deepened media relationships for TIA executives through a series of one-on-one briefings, and have helped the media develop a greater understanding of the organization's policy initiatives. Our work has led to significantly expanded coverage, including in just the last several months, WIRED, Politico, The Wall Street Journal, CNET and more.
- Peter G. Peterson Foundation
Blackstone Group Co-Founder and former Commerce Secretary in the Nixon administration, Peter G. Peterson, chose Rational 360 to raise the profile of Peter G. Peterson Foundation and advance its mission to address fiscal sustainability issues and the United States' growing debt. With the Peterson Foundation, we create and execute traditional media plans and provide guidance on how to best reach Washington, D.C. influencers. Our efforts have helped develop the Foundation into one of the leading voices on fiscal responsibility.
- Grocery Manufacturers Association
Rational 360 developed an entirely new website and a comprehensive strategic digital communications program. We then worked closely with the Association to implement key elements of the program, including developing a new public policy focused blog, Across the Aisle, providing daily monitoring and feedback and assisting with the creation of digital content. Our efforts strategically expanded GMA's public affairs profile and presence.
- Financial Planning Coalition
Rational 360 works with a coalition of three financial planner trade associations to advise legislators and regulators on how to best protect consumers by ensuring financial planning services are delivered with fiduciary accountability and transparency. Working with the Coalition, we have developed a grassroots ad campaign targeted to key districts around the country, including an online petition that earned exposure to over one million signatures.
- Zuckerman Spaeder LLP
Rational 360 managed strategic communications on behalf of this national litigation firm and its offices in Washington, D.C., New York, Tampa and Baltimore. We worked closely with the firm’s marketing team and senior partners to manage media relations and to promote the firm’s successes in the courtroom and beyond.
- Rational 360 clients achieve measurable results.
Our experts become strategic partners to your organization, working with you each day to find opportunities to creatively accomplish your goals.
Want to know more? Take a look at some of our work.
- Free File Alliance
Rational 360 manages all aspects of media and public relations for the Free File Alliance, a coalition of industry-leading tax software companies partnered with the IRS to offer free tax services to millions of Americans. Our efforts are focused on driving awareness at both the national and local levels about the availability of these free services to the population.
- Software and Information Industry Association
Rational 360 provides extensive communications counsel and support for SIIA, one of the largest technology trade associations in Washington, DC. We work closely with SIIA’s public policy staff in order to promote the organization’s legislative agenda among media and Washington influencers. We also conduct broad national outreach around SIIA events, organizational initiatives and the group’s international campaign to combat digital and software piracy.
- Health Care Supply Chain Association
The Health Care Supply Chain Association is a broad-based trade association that represents 16 group purchasing organizations, including for-profit and not-for-profit corporations, purchasing groups, associations, multi-hospital systems and healthcare provider alliances. Rational 360 serves as national, Washington, DC and grassroots communications consultants to this organization, focused on promoting the organization's initiatives at all levels.
- Personal Care Products Council
As the Council's strategic outside communications consultant, Rational 360 has served in an integral role driving the organization's policyagenda at the state and national levels. We have provided high-level strategic communications advice and crisis counsel, worked on message research and the formulation of specific language to use on Capitol Hill, handled the planning and execution of strategic events intended to impact policy makers, and worked with industry scientists and academics to develop academic capital.
Current & Former Clients
Alliance for Microbicide Development
American Association for Homecare
American Clean Skies Foundation
American Dental Education Association
American Student Loan Corporation
Arthur Andersen LLP
Axinn Veltrop & Harkrider LLP
Biomass Power Association
Blue Cross of Montana
Coalition for Transportation Productivity
College Loan Corporation
Concurrent Technologies Corp
Conrad (Medical Research)
CV Starr & Co
Edward Conard (Conservative Media)
Financial Planners Coalition
Free File Alliance
George Washington University
Greater Washington Board of Trade
Grocery Manufacturers Association
Health Central Network
Healthcare Supply Chain Association
Huron Consulting Group Inc
Information Technology Industry Council
Innovative Federal Strategies
ITC Working Group
Juaneno Band of Indians
Leiner Health Products
Level Field Institute
National Arbitration Forum
National Building Museum
Online Publishers Association
Personal Care Products Council
Peter G. Peterson Foundation
Responsible Credit Institute
Richards Kibbe & Orbe LLP
The Rockefeller Foundation
Sallie Mae, Inc.
Software & Information Industry Association
Success Trade Securities
Team Wendy, LLC (Defense)
Telecommunications Industry Association
Trust For National Mall
Zuckerman Spaeder, LLP