John Kurpius

John Kurpius is a Digital Director at Rational 360, where he leads digital and integrated marketing programs that help organizations reach key decision-makers, shape perception, and support brand goals. He has experience developing and managing global campaigns across energy, healthcare, finance, and defense, with a focus on B2B communications strategy and digital execution. Combining digital marketing, executive communications, and thought leadership, he turns complex issues into clear, compelling campaigns grounded in strategy, content, and analytics.

Prior to joining Rational 360, John was a Senior Account Executive at Edelman, where he helped advance the firm’s Global Business Marketing practice and led B2B digital and content marketing programs for major brands and trade associations. His background spans public relations, content marketing, digital marketing, integrated communications, and internal communications.

John holds B.A. and M.A. degrees in Strategic Communications from the Missouri School of Journalism.