Category

Creative and Content
The longer social media exists, the more useful it becomes as a tool. New services are created, the number of users increases, niche markets evolve, and user voices develop. One thing that many users did not anticipate is that the age of their social media profiles—and how often they use them—could be turned against them....
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For years, major companies have made significant investments in how to develop and define their brand. But what is a corporate brand? What companies are doing it well? And why is brand so important? A company’s brand is the overall expression of what it is and what it stands for — it is a promise....
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Despite differences from one generation to the next, one phenomenon seems to have survived across centuries: Complaints about the advancement of youth culture. Not even Socrates was immune: “The children now love luxury. They have bad manners, contempt for authority; they show disrespect for elders and love chatter in place of exercise.” –Socrates Much has...
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