Noelle Tay is a Digital Senior Associate at Rational 360 where she supports paid media strategies for a range of clients, mostly specializing in healthcare. Noelle has a diverse background in public relations and omni-channel media planning for several Fortune 500 companies (UPS, Coca-Cola, Novo Nordisk, & L’OREAL).
Prior to joining Rational 360, Noelle took part in executing multiple large-scale advertising campaigns such as Coke Holiday, Coke’s Orange Cream launch, and Novo Nordisk’s Wegovy pill launch.
Noelle holds a B.A. in Public Relations and Creative Writing from Rutgers University in New Jersey where she is from.
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