Category

Healthcare
Simply reading the word stress in the title of this blog might make you cringe. In a 24/7 work environment, especially for those in public relations and public affairs, stress can be inevitable. When you experience stress, it may make you uncomfortable and hinder your productivity. But it doesn’t mean you can’t harness how it...
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President Trump’s drug pricing speech made Friday, May 11th the day with the most online drug pricing posts in 2018. Rational 360 analyzed the online conversation around the speech, including tweets, online news articles, blog posts, forums, reddit posts, and online comments, to develop the following insights. Here are the things you need to know:...
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I have reached many conclusions in the short time that I have worked in the public relations industry: the work is interesting, the clients are challenging, and the breakroom snacks are making me fat. I’ve also found that there are many young professionals like myself just entering the industry, making it more difficult to stand...
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Leveraging a variety of online tools, Rational 360 creates the Index by analyzing social media conversation of an exclusive list of 1,012 influencers in the policy and political space. The list is composed of Twitter accounts of members of Congress, Cabinet heads and departments, media members and pundits, and experts and strategists from both sides...
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R360 Blog There is no shortage of producer titles in television — there are line producers, associate producers, booking producers, senior producers, executive producers, and even more. It can be daunting to identify who exactly you are looking for when you are pitching a segment. Each producer has different responsibilities, and no matter how...
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