Rational 360 will use this space as an opportunity to explore communications and public affairs strategy, developments, and trends, and, above all, as a forum for ideas.

Rational 360 is a leading full-service strategic communications firm. Members of our team have experience at the highest levels of government and the private sector – from the White House and Capitol Hill to leading media outlets and Washington think tanks; from the forefront of the digital media wave to the senior leadership of Fortune 500 companies. 

Members of the Rational 360 team, friends of the firm, and other guest columnists will provide different perspectives on traditional and digital communications challenges happening at the intersection of business and public policy, whether on Wall Street, K Street or Main Street.

We look forward to continuing the conversation. 

--Brian